Our Inspiration
+ Story
BaoBlast was born from a feeling — that bright, joyful spark I grew up with in Sudan every time baobab juice was shared. In my home, tabaldi wasn’t just a drink. It was a moment. A pause in the day where people gathered, laughed, healed, and recharged. It carried a tangy burst of happiness that lifted the spirit, even in the hottest seasons.
That feeling stayed with me. And BaoBlast is my way of bottling it.
For centuries, African communities have turned to the baobab fruit for nourishment, strength, and wellness. Families mixed the pulp into refreshing juices to restore electrolytes, support recovery, and bring comfort during illness. It was nature’s original functional drink — long before the world called it a “superfruit.”
As life took me far from home, I wanted to share that heritage in a way that felt modern, clean, and joyful. Not as a powder you have to blend or measure, but as a readytosip burst of culture, wellness, and energy. A drink that makes you smile the moment you taste it.
But BaoBlast is more than my story. It belongs to the communities who have cared for baobab trees for generations. That’s why a portion of our profits goes back to native farmers and families in baobabharvesting regions — supporting sustainable agriculture, fair trade, and the people who make this fruit possible.
BaoBlast is joy in a bottle.
It’s culture you can taste.
It’s a superfruit with a soul.
And it’s our way of giving back to the land and the people who inspired it.
Fresh-pressed organic
juices with the superfruit
power of baobab.
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